When YouTube users make the decision to watch a video, even before they read the video title or identify the uploader, the first thing they see very often is a little window with an image as a preview of the video. If that’s the first thing viewers will associate with your video, you should put some extra effort into making it, don’t you think?
In the process of uploading a video, you can choose one of the three still images automatically taken from somewhere around the introduction, middle and end of your video. However, using one of this three would be a lazy decision that could impact your channel negatively.
Do better: upload a custom YouTube thumbnail that includes an attractive image with additional information to, ultimately, get more clicks and, consequently, more views, watch time and a better engagement indicator for your video and for the channel, overall. Thumbnails are also a great way to keep a consistent branding and visual identity across your channel, to make all your videos easily identifiable on search results, suggested videos, etc.
This is all you need to know to create eye-catching YouTube thumbnails that will turn all the eyes towards your videos, from the image size to other best practices and special tricks. Continue reading “How to create eye-catching YouTube thumbnails?”