What happens to the videos we record?
The evolution of domestic video into short-form vertical content is reshaping how we document, tell, and remember stories.
AI changes referral traffic
Artificial intelligence alters content discoverability across platforms, redefining what distribution strategies should look for.
Videos that remain useful last longer
Strategies for videos that remain relevant, searchable, and impactful, driving audience engagement and sustained newsroom success.
Adapting ideas for multi‑platform storytelling
Share stories effectively across web, social, video, and newsletters to connect with audiences on every platform.
Video consumption patterns reshape editorial decisions
Algorithmic feeds and mobile-first vertical video are transforming workflows and the way news and information reach audiences.
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